a) The purpose of this website is to entertain and stream or download music to devices. The target audience is an ABC1 audience as they have the most disposable income. This means that they have more money after bills to spend on things that they would like. iTunes is for anyone whether they are young or elderly as it sells many different genres of music from many different decades too, although, most elderly people wont use this website as the internet and devices are not something that they know or understand. I think that more young people use this website as its mainly young people that listen to music on portable devices such as I-pods, I-phones and or I-pads.
b) Visitor needs are met on this website when they find the song or album that they want to download. Their needs are also met when can manage any music and videos that they have bought through this website in a orderly fashion within their account. Other needs are met by having online radio broadcast services as many people don't want to buy music and so they can listen to music on these and don't have to pay for it.
c) The information flow is how the user experiences the website. The experience that they have on iTunes is good as the users get to find, listen and download music and movies that they like to listen to and watch. They can also see other albums and movies that have been suggested for the user as the website takes note of what the user has watched and listened too.
d) The features of the website include a search bar, a header that tells the user the name of the site. There is also a shopping basket, and at the bottom there are other places that give you more information about the site and stores that are near a users area.
e) The benefits of the website for the producer are making a profit from the users as they buy their movies, music and also listen to the online radio broadcasts. Other benefits include making their customers happy and helping people find the music that they like.
f) The content of the site include a search bar and and a shopping basket. The search bar is so that users or customers can search for the music that they want and it is quick and easy. The shopping basket is so that customer can add things into it and it means that if they want to buy more than one thing then they don't have to search for both again and it also means that they don't have to pay for them separately. Other features include a support button so that the user can get help when needed and also another feature is links to other things that apple sell such as their i-phones and macs (this is cross promotion).
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